Privacy Policy

1. Introduction

Tidelune ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website tidelune.com or use our yacht charter services.

By using our services, you consent to the data practices described in this policy. This policy complies with applicable privacy laws including the Personal Information Protection and Electronic Documents Act (PIPEDA) and other relevant Canadian privacy legislation.

2. Information We Collect

2.1 Personal Information

We collect personal information that you voluntarily provide to us when you:

• Book a yacht charter
• Contact us through our website or phone
• Subscribe to our newsletter
• Fill out forms on our website
• Participate in surveys or promotions

This information may include:

• Name and contact information (email, phone, address)
• Payment information (processed securely through third-party providers)
• Charter preferences and requirements
• Emergency contact information
• Dietary restrictions or medical information (if provided)

2.2 Automatically Collected Information

When you visit our website, we automatically collect certain information about your device and usage patterns:

• IP address and location information
• Browser type and version
• Pages visited and time spent on our site
• Referring websites
• Device information (type, screen resolution, etc.)

2.3 Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. These technologies help us:

• Remember your preferences
• Analyze website usage and performance
• Provide personalized content
• Improve our services

You can control cookie preferences through your browser settings or our cookie consent banner.

3. How We Use Your Information

We use the information we collect for the following purposes:

• Service Delivery: To provide yacht charter services, process bookings, and communicate with you about your reservations
• Customer Support: To respond to your inquiries and provide assistance
• Payment Processing: To process payments and manage billing
• Safety and Security: To ensure the safety of our operations and protect against fraud
• Marketing: To send you promotional materials and updates (with your consent)
• Website Improvement: To analyze usage patterns and improve our website functionality
• Legal Compliance: To comply with applicable laws and regulations

4. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:

4.1 Service Providers

We may share information with trusted third-party service providers who assist us in:

• Payment processing
• Website hosting and maintenance
• Email marketing services
• Analytics and performance monitoring
• Customer support services

4.2 Legal Requirements

We may disclose your information if required by law or in response to:

• Legal processes or government requests
• Court orders or subpoenas
• Emergency situations involving safety concerns
• Investigations of potential fraud or illegal activities

4.3 Business Transfers

In the event of a merger, acquisition, or sale of business assets, your information may be transferred as part of the transaction.

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of sensitive data
• Secure server infrastructure
• Access controls and authentication
• Regular security assessments
• Employee training on data protection

However, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security of your information.

6. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes for which it was collected or as required by law. Retention periods vary depending on the type of information:

• Charter bookings: 7 years for tax and legal compliance
• Marketing communications: Until you unsubscribe or request deletion
• Website analytics: 26 months (Google Analytics default)
• Customer support: 3 years from last interaction

7. Your Rights and Choices

You have the following rights regarding your personal information:

• Access: Request information about what personal data we have about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information (subject to legal requirements)
• Portability: Request a copy of your data in a structured format
• Opt-out: Unsubscribe from marketing communications
• Cookie control: Manage cookie preferences through your browser

To exercise these rights, please contact us using the information provided below.

8. Third-Party Services

8.1 Google Analytics

We use Google Analytics to analyze website usage. Google Analytics collects anonymous information about your visits to help us understand user behavior and improve our website. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

8.2 Social Media

Our website may contain links to social media platforms. These platforms have their own privacy policies, and we are not responsible for their practices.

8.3 Payment Processors

We use secure third-party payment processors to handle credit card transactions. These processors are PCI DSS compliant and maintain their own privacy policies.

9. International Data Transfers

Your information may be transferred to and processed in countries other than Canada. When we transfer information internationally, we ensure appropriate safeguards are in place to protect your data in accordance with applicable privacy laws.

10. Children's Privacy

Our services are not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by:

• Posting the updated policy on our website
• Sending an email notification to registered users
• Displaying a notice on our website

Your continued use of our services after the effective date of the updated policy constitutes acceptance of the changes.

12. Contact Information

If you have questions about this Privacy Policy or our data practices, please contact us:

13. Compliance with Google Ads User Consent Policy

We comply with Google Ads user consent policies. When you visit our website, you will be presented with options to consent to or decline cookies and tracking technologies. Your consent choices are respected and can be changed at any time through our cookie settings.